Privacy Policy

This Privacy Policy explains how Alameda Point Beverage Group, Inc., doing business as BRIX Foodservice, Brix Beverage and Alameda Soda Co ("we," "us"), 1951 Monarch St #200, Alameda, CA 94501, collects, uses and shares information when you visit brixbev.com (the "Website"), contact us, use our chat assistant, or otherwise interact with us. It also covers our customer ordering portal at orders.brixbev.com.

Information we collect

• What you send us: your name, business name, email, phone, city and message when you use our contact form, email or call us.
• Chat messages: what you type to Mr. Bubbles, our help chat.
• Analytics, only if you allow it: pages viewed, how you arrived, device and browser type and approximate location, collected by Google Analytics through cookies. We do not load Google Analytics until you accept our cookie banner.
• Basic server logs: our host keeps standard request logs (such as IP address and time) to run and secure the Website.

This Website does not use advertising pixels (such as the Meta or TikTok pixel) or session-recording tools.

How we use it

• To answer your questions, quote, schedule service and deliver orders;
• To answer chat questions from our equipment and beverage guides;
• To understand which pages help people, if you have allowed analytics;
• To keep the Website secure and comply with the law.

Mr. Bubbles chat

Mr. Bubbles is an automated assistant. Your messages are sent to our servers and processed by our AI service providers (Anthropic, and Voyage AI to search our guides) to generate a reply, and are kept so our team can follow up and improve our guides. If you ask to talk to a person, we pass your message and contact details to our service team. Please don’t enter payment card numbers or other sensitive information in the chat.

Cookies and your choices

We only set analytics cookies after you click Accept on our cookie banner. You can change your mind at any time with Your Privacy Choices (also in the footer of every page) or by clearing your browser’s cookies. We honor Global Privacy Control (GPC) signals: if your browser sends one, we do not load analytics.

SMS / text messaging

If you opt in to text messages from Brix Beverage or Alameda Soda Co, we use your mobile number to send the messages you asked for, such as order updates, delivery notices and account alerts, and promotional messages only if you separately opt in. Message frequency varies. Message and data rates may apply. Reply STOP to opt out, HELP for help. Consent to texts is not a condition of any purchase.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties. Sharing with subcontractors that help us deliver messages, such as our messaging platform (Retell AI), is permitted only to deliver the messages you requested.

How we share information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We share it only with service providers that help us run the business, such as website hosting and form handling (Netlify), email and text-message delivery (including Retell AI), our AI chat providers, analytics (Google, only with your consent), and our accounting and field-service systems when you become a customer. We may also disclose information when the law requires it, to protect our rights or safety, or in a business transfer.

Your California privacy rights

California residents have the right to know what personal information we collect, use and disclose; to access and get a copy of it; to correct it; to delete it; to opt out of its sale or sharing; to limit use of sensitive personal information; and not to be discriminated against for using these rights. To make a request, email service@brixbev.com or call 1-800-372-5098. We will verify your request before we act on it. You may use an authorized agent.

Retention and security

We keep information only as long as we need it for the purposes above or as the law requires, and we use reasonable safeguards to protect it. No method of transmission or storage is completely secure.

Children

The Website is for businesses and is not directed to children under 13. We do not knowingly collect their information.

Changes

We may update this policy. Changes will be posted here with a new effective date. Use of the Website is also governed by our Terms of Use; texts are covered by our SMS Terms.

Contact us

Alameda Point Beverage Group, Inc. dba BRIX Foodservice
1951 Monarch St #200, Alameda, CA 94501
service@brixbev.com · 1-800-372-5098 · (510) 564-2700